© 2017 by Madison McCall Design

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I'm Madison. A graphic designer specializing in building brands that help you connect with your target audience. 

REACH THE AUDIENCE THAT MATTERS
REACH THE AUDIENCE THAT MATTERS

You've done the hard work of starting a business. You have something to offer to make the lives of those you are trying to reach a little brighter. But how do you let those people know what you have to offer? Crafting a strategic brand that positions yourself in front of your desired audience is the first step to increasing engagement and reaching your goals. Start representing yourself the way that you want to be seen!

Every piece of your brand has a purpose and function in crafting the strategic story that connects with your ideal customer. Telling its own story, it fits into the bigger picture of who you are, what you do, and why people should trust what you have to offer. Consistency and strategy takes your brand to a new dimension. Below you will find a graph of how each aspect of the brand works together.

THE ANATOMY OF A BRAND

 
 

THE WEBSITE

Your website is the conglomeration of all of the brand pieces to tell your cohesive story and  where you host the conversations about who you are. This is the MOST important piece of your brand, and it won't be nearly as impressive or effective without a strong visual identity.

 

@MADISON_MCCALL__

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Services & Packages

SELECTED TO SUIT YOUR BUSINESS NEEDS
I.

BASIC BRAND SCHEME

II.

PREMIUM BRAND SCHEME

III.

BASIC BRAND & WEBSITE

IV.

PREMIUM BRAND & WEBSITE

A La Carte

CREATE YOUR OWN PACKAGE 
logo
KIT
social media
KIT
brand
COLLATERAL
website
DESIGN